Assisting a global European bank in developing a successful credit solution, we proposed a three-step approach. Expert reviews covered functional and legal aspects, while individual interviews explored motivations and pain points in existing payment processes. Storyboards depicting common scenarios across markets were then created. Five expert teams collaborated closely, ensuring high-quality deliverables with global reach and cost efficiency.
Employing a blend of four methodologies - desktop research, expert review, in-depth interviews, and sketching/storyboarding - we engaged 60 participants across five markets.
Employing a blend of four methodologies - desktop research, expert review, in-depth interviews, and sketching/storyboarding - we engaged 60 participants across five markets.
The outcome at the end of this project, the project team was given a set of storyboards to represent the most realistic credit scenario for each market.
