Monster UserZoom Case Study

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GLOBAL TESTING CASE STUDY

MONSTER USERZOOM
case study
Monster, a leading global online employment company, asked UserZoom to perform a usability test on its new websites, which had been redesigned to offer new products and improved functionality.

THE CHALLENGE

The study mainly focused on the websites’ new interface, in order to:

  • investigate end user satisfaction
  • measure test participants’ success rate in completing common tasks, and identify usability issues
  • collect data on users’ preferences and pain points
  • compare results with previous studies and develop benchmarks.

ACTIVITY

Userzoom and UXalliance conducted a remote usability study involving a total of 1250 participants evenly distributed among the UK, Germany, France, the Netherlands, and the United States.

Test subjects were asked to perform a set of tasks, answer some questions and complete a final questionnaire.

While participants were engaged in their tasks, researchers collected clickstream data to generate heat maps, which would provide additional information on user behavior.

RESULTS

Our study helped Monster build a better user experience and identify opportunities for improvement in the short term.

By comparing our results with other data (marketing studies, web analytics, heuristic reviews, lab studies) Monster was also able to help product, development and UX teams make informed decisions about further improvements.

PARTNERS INVOLVED

Axance
ExperienceLab
GFK-SE
GFK-CHINA
User-Intelligence
www.axance.fr
www.experience-lab.com
www.gfk.com
insights.gfk.com
www.userintelligence.com

MORE CASE STUDIES

content << Back to Global Research

GLOBAL TESTING
CASE STUDY

MONSTER USERZOOM
case study
Monster, a leading global online employment company, asked UserZoom to perform a usability test on its new websites, which had been redesigned to offer new products and improved functionality.

THE CHALLENGE

The study mainly focused on the websites’ new interface, in order to:

  • investigate end user satisfaction
  • measure test participants’ success rate in completing common tasks, and identify usability issues
  • collect data on users’ preferences and pain points
  • compare results with previous studies and develop benchmarks.

ACTIVITY

Userzoom and UXalliance conducted a remote usability study involving a total of 1250 participants evenly distributed among the UK, Germany, France, the Netherlands, and the United States.

Test subjects were asked to perform a set of tasks, answer some questions and complete a final questionnaire.

While participants were engaged in their tasks, researchers collected clickstream data to generate heat maps, which would provide additional information on user behavior.

RESULTS

Our study helped Monster build a better user experience and identify opportunities for improvement in the short term.

By comparing our results with other data (marketing studies, web analytics, heuristic reviews, lab studies) Monster was also able to help product, development and UX teams make informed decisions about further improvements.

PARTNERS INVOLVED

Axance
www.axance.fr
ExperienceLab
www.experience-lab.com
GFK-SE
www.gfk.com
GFK-CHINA
insights.gfk.com
User-Intelligence
www.userintelligence.com

MORE CASE STUDIES